Sparatrapo

Experience & Strategy Lead

clara.cavila@gmail.com

INFO

—Present

Well, 2020 has been a hell of a ride. This has been the first time working remotely for such a long period of time, trying to find the best collaborative ways of working with a distributed team.


During the last year I have been focusing mainly on leading research and testing phases, that translated vision into actionable plans, creating the workstream digital roadmaps.

blueprint workshop

—2018/2017

Responsible for the Product Management of a digital transformation project: leading definition, design and implementation strategy. Assuring quality on a 5 member product team, and reporting to the Chief Innovation Officer: organising work load, managing sprints, scoping and prioritising backlog along with the Product Owner, while working closely with 5 external teams. Defining and setting up agile ways-of-working and collaborative sessions within the team.

MoSCoW prioritasation

—Last decade

I moved to London in 2009, where I re-focused my Graphic Design background into Digital Design. During this time, I have completed multiple formal studies in Web Technologies, User Experience and Service Design. Since, I have been working as an User Experience & Product Designer in London, also in New York and Madrid. Working with multiple agencies, as a full-time employee and also as a freelance, participating in all phases of the entire project lifecycle, from research, to ideation, desing and testing.

ideation workshop

AGENCIES & CONSULTANCIES

I'VE WORKED WITH

LATEST PROJECTS

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Consultancy
Communication management dashboard

Coming soon

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Electronics
Loyalty program

Coming soon

HSBC

Banking
Broker site enhacements

Coming soon

Aston Martin

Luxury Automotive
Website refresh & IA validation strategy

Visit ↗

General Electric

Multinational conglomerate
New US corporate site

Visit ↗

National Domestic Abuse Helpline

Charity | Non-profit
Redesigning the helpline

Visit ↗

Specsavers

Healthcare
Subscription service
Booking mindsets & Future of appointments

SELECTED CLIENTS

  • Arts & Media
  • The Guardian US
  • Wellcome Collection
  • Google DNI
  • Thomson Reuters
  • Charity | Non-profit
  • Refuge
  • National Domestic Abuse Helpline
  • Middlesex University Students' Union
  • Energy
  • General Electric
  • CEPSA
  • Financial & Banking
  • HSBC
  • American Express
  • Temenos
  • BBVA
  • Luxury
  • Aston Martin
  • Hugo Boss
  • FHH Journal

Sparatrapo

Experience & Strategy Lead

clara.cavila@gmail.com

INFO

Experience & Strategy Lead with a passion for collaborative environments and agile processes. I believe in simple and effective design, aligning user needs with business goals, taking decisions with contrasted data. Always challenging myself to learn something new with every project.


I am currently working as an Associate Creative Director of UX at Wunderman Thompson, in London.


I also like practicing some yoga, coding, cycling, recycling abandoned knitting projects into plant hangers and spending time with my cats.